leisureholding.com

For Immediate Release

Contact:
Deb Kohls
Friend Communications
(888) 333-9383, ext. 223

Friend Communications' Reservations Go Global

ORANGE, Calif. - Friend Communications has partnered with ITS/ Magellan Services to take its reservation system global. By using ITS/ Magellan Services, Friend will be the first and only campground reservation network to offer campgrounds the ability to be seen in worldwide mainstream travel portals, such as Expedia, Orbitz , Travelocity, and over 400,000 travel agencies worldwide.

“Our partnership with ITS/Magellan Services delivers on our promise to expand the reach of the Friend network,” said Deb Kohls, Friend vice president. “We believe campgrounds and RV Parks have a lot to offer the leisure traveler. In the past, however, campgrounds have been hindered from delivering their inventory to the mainstream travel distributors because they lacked the technology infrastructure to do so. We are very excited to partner with ITS/Magellan Services to connect campground suppliers with the travel industry and attract new consumers to this lifestyle.”

Kohls went on to explain that the partnership will elevate campgrounds, RV parks and resorts in consumers’ minds as viable lodging choices. The increased exposure will result in new consumers, more reservations and increased revenues.

“We see this as a very powerful partnership. We have the ability to provide the campground industry with Global Distribution capabilities, while Friend is the industry innovator, leading the industry with reservation technology and online sales and marketing delivered across a broad partner network, making this a win-win for everyone involved,” said Eric Trout, director of business development for ITS/Magellan Services. “Together ITS/Magellan Services will provide Friend customers and clients access to distribution channels that haven’t been available to them, driving more revenues, new sales and marketing opportunities. Together we are providing campground and RV parks access to same competitive advantage in the marketplace as any major hospitality group.”

ITS Global Group and ITS Magellan Services are global leaders in the hospitality and travel services, including Central Reservation Systems, Global Distribution Systems and Internet booking engines with closely integrated global distribution services. With almost 700 hotel and travel clients spanning the globe and representing all property sizes and types, ITS Magellan Services caters to independent properties, multi-unit owners/operators, franchisees, franchisors, management companies, destination portals and online travel companies. For more information, visit www.its-magellanservices.netor call (954) 566-7111.

Friend Communications Inc., a subsidiary of Leisure Holding Inc., provides an integrated portfolio of services, including online reservation technology, advertising infrastructure and marketing services to the outdoor recreation industry. Friend is committed to delivering best-of-breed products and marketing support to unite the businesses that make up this vertical. Through industry partnerships and its sister company, Camping.com, Friend enhances the consumer’s online experience by providing outdoor recreation-centric information, resources and an extensive online reservation network for locating RV parks and campgrounds. More information is available toll-free at 888-333-9383, ext. 223; on the Web at www.friendcommunications.com; or by e-mail at This e-mail address is being protected from spambots. You need JavaScript enabled to view it .